Service Unit Booth Champions are important members of the SU Cookie team. Volunteers like you are the champions, role models and cookie coaches who help girls discover their amazing potential and take steps towards achieving their goals.
What do Booth Champions do?
Complete your Booth Champion Agreement
Work in partnership with your SU Cookie Team.
Assist in educating Troop Cookie Champions (TCC) and Co-Leaders, as needed, about Cookie Booth processes and procedures.
Contact local community merchants to request cookie booth locations, dates and time periods.
Coordinate fair allocation of booths to troops using a lottery system, as needed.
Submit booth location spreadsheet to GSCB on or before deadline.
Incorporate Juliette Girl Scouts and outreach troops in booth lottery, if applicable to your Service Unit.
Coordinate with GSCB in working with other SUs to fill booth slots available in eBudde’s booth tab and across SU lines, when needed.
Thank businesses for their support in person (when/if possible), with letter or with PR cookies available from the SU.
Have ability and willingness to utilize Microsoft Excel to fill out booth spreadsheet.
Booth Champion Program Timeline
- Attend training session online via gsLearn
- Contact local, high-traffic businesses to secure booth/drive-thru sites. You can utilize our template introductory letter, if needed.
- Be sure to secure dates, times and locations of booths
- Send follow-up letter to store manager with dates, times and locations arranged with them so you both have details surrounding the agreement.
- Use the Booth Merchant Agreement Form to help gather all these details on the same page to send with your letter. Have each location sign and return so you can provide them with an electronic or printed version.
- Set up procedures for troops to sign up for booth locations – create and schedule your booth lottery as needed.
Booth Champion Need-To-Knows
Tips for Establishing Locations and Avoiding Council/GSUSA Sponsored Locations
- Develop a list of all available booth locations for the Service Unit from previous years (GSCB will provide last year’s spreadsheet upon request.)
- Be creative, remember that booth locations should:
- Be by busy pedestrian traffic areas
- Have little or no competition between locations/other troops
- Be in places where customers may be more receptive to purchasing cookies (grocery stores, home improvement stores, craft stores, convenience stores, etc.)
- Be scheduled during peak traffic times and after school hours (Friday afternoons, evenings, and weekends)
- When considering a location, ask yourself “Does this booth help Girl Scouts stay true to the brand values like leadership and inclusion?” or “Will this location send the wrong message to the public?”
- Utilize Booth Coordinating Template Letters
There are multiple ways for girls to participate in a Cookie Booth. Remember that booths are a troop effort and are NEVER conducted by individual family members or girls, with the exception of Juliettes and Cookie Stand Booths. See below:
- Set up at high-traffic community businesses or other locations in the Service Unit boundaries
- Booths that GSCB or GSUSA assist SU’s in securing the actual dates and times/locations or gather details about booths and offer to the SU to add to their booth selections/lotteries including but not limited to:
- Wal-Mart/Sam’s Club
- Joann Fabrics
Cookie Stand Booth
- Girls may work with their caregiver to host a Cookie Stand! A Cookie Stand is similar to a lemonade stand. Girls from one household, with their caregiver, may participate in their own Cookie Stand.
- The caregiver is responsible for the cookies they sign out from their troop, and since they are supervising their own Girl Scout, membership and background checks are not required. This will allow girls to have the booth experience without additional requirements for caregivers.
- Cookie Stands are not permitted to be submitted in eBudde as a booth to be found on Booth Finder.
- For a Cookie Stand, you must have a minimum of one adult/caregiver and maximum 2 girls from the same household.
- Cookie Booth vs. Cookie Stand – Cookie Stands allow for one adult and Girl Scouts from the same household to manage cookie sales on their own property. This does not change the guidelines for traditional booths to have 2 unrelated adults (due to the troop’s financial responsibility and girl-adult ratio requirements).
- Financial Responsibility – The caregiver must connect with the Troop Cookie Champion (TCC) to obtain cookie inventory (and sign receipts) for their Cookie Stand. Any cookies obtained by a caregiver for a Cookie Stand follow our caregiver debt responsibility guidelines.
- Multiple Troops – Household with girls from more than one troop must work with each troop’s TCC for inventory calculations and funds due if girls are working on a Cookie Stand together. Cookie sales through the Digital Cookie app are not transferable between girls in different troops, so be cognizant of how cookie sales occur at stands.
- All general cookie booth guidelines as pertaining to etiquette, setup, teardown and COVID restriction policies must be followed at Cookie Stands.
Milk and Cookies Break
- Milk and Cookies breaks are sales purchased by an employer, in bulk, for their employees. Cookie booths may also be set up at places of employment, with permission, to promote additional cookie sales.
- Troops should inform the Service Unit Booth Coordinator of these cookie booths at all times. If booths are outside of the SU jurisdiction, GSCB Product Program team may need to be informed so they can notify the Booth Coordinator for that location.
- Milk and Cookies breaks follow normal GSCB booth guidelines.
- Walkabouts are portable Cookie Booths. Girls fill up wagons, trucks, sleds, mini-vans, etc. with the assistance of a buddy and adult(s) to canvas their neighborhood, apartment complexes, senior citizen facilities or local college dorms. Approval from the business/location is required prior to the walkabout and the Booth Coordinator must be informed.
- Girls can use blowhorns, posters, flags and other portable decorations like cookie costumes.
- Drive-Thru booths are a new way to manage contactless Cookie Booth purchases. Locations that are willing to rent out an actual drive-thru for cars for free is acceptable, but you can also create a drive-thru in locations with the help of the business. While at a drive-thru, continue to use appropriate PPE gear including masks, gloves (when handling money), hand sanitizers, etc.
- Locations with large parking lots and/or unused parking could be ideal spots for a Drive-Thru.
- Consider using a pop-up tent and/or posters to draw attention to the booth. Create a line using cones, ribbons, and “Slow”/”Enter Only” signs. It’s important to encourage cars to drive slowly through the drive-thru line.
- Normal GSCB Cookie Booth guidelines still apply to drive-thru booths. Girls should maintain 6-feet of distance between themselves and vehicles while taking orders.
- Virtual Cookie Booths are another booth alternative that can be done entirely online. A troop leader can set up a Facebook Live session, a recorded sales pitch, a password-protected Zoom session, or a YouTube video where girls present their cookie booth to customers.
- REMEMBER: All online activity should be done via a private account for the family and/or by the troop leader for girl safety. For online security tips, see GSUSA guidelines.
- Girl’s full names should NEVER be used and under no circumstances should the girl’s booth “location” be shared.
- The troop should use their Troop Virtual Booth Digital Cookie link to take orders, not a specific girl’s Digital Cookie link.